Journal of Advanced Research in Operational and Marketing Management
Keywords
Advertisements, Impact, society
Attacks, E-marketing, Security
Brand trust, Brand loyalty, Perceive value, CFA, SEM.
Fraud, Government, Make In India, Stock Exchange, Stock Market
Indian pharmaceutical Industry, MarketShare, Growth, Efficiency, Data envelopment analysis
Marketing mix, 4p’s, 7p’s, Retail industry, Service marketing
Pharmaceutical industry, Promotional tools, Physician demographics
Retail sales, Regression analysis, Correlation, influence, residuals
Retailers, Orders, Pharmaceutical industry, Promotional tools.
Self-efficacy, Psychological capital, Operational sustainability, Self-esteem
Six sigma, Critical Success Factors (CSFs), Soft core CSFs.
Supply chain, Complex fragrances, Perfume market, Consumer buying.
Telecom industry, Customer trust, Customer satisfaction, Affective commitment, Customer loyalty.
Three big personality factors, consumer emotional intelligence, impulsive buying behaviour
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Fredda Larsen
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I'm pretty new here so please be patient with me.
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